5 Major Colour Trends To Know For 2023

It’s time to refresh your wardrobe with these 5 colours for the 2023 summer season.

Courtesy of Alaia SS’23.

When the New York Fashion Week runways concluded in September, it was arguably the most “return to normal” of all of the fashion weeks. There were European invasions by way of Fendi, basement dance parties, and a near endless array of dinners and events. It was all very 2019. And the runways are telling a similar story of life-goes-on. We aren’t speaking so much of the before and after of lockdowns—i.e. sweatpants or party clothes. 

As the weather begins to transition and warm days sporadically appear amidst the colder season, take inspiration from the captivating colour choices showcased on the spring/summer runways. There are several alluring colours available this season that are sure to draw attention from everyone. This season’s colour scheme focuses on vibrant and strong tones. Imagine wearing clothing that has accents in the vibrant Olive green, the traditional cobalt elegance, and the seductive fire of red. Explore a somewhat softer pastel-based colour scheme as well, which includes captivating hues like electric violet, powder blue, and butter yellow. Your summer shopping will be very enjoyable because of the joy and liveliness that each colour on this vivid spectrum exudes.

Designers such as Valentino stepped away from the typical Barbie pink and opted for their iconic, eye-catching bright-red hues. Victoria Beckham embraced a gentle, powder-blue tone, while Jason Wu and Carolina Herrera showcased a soft butter yellow that can effortlessly serve as a neutral or a vibrant pop of colour, depending on how you style it. The options are endless! 

Let’s turn back time and immerse ourselves in the glorious shades of the season by exploring the spring and summer runways. Get ready to infuse your everyday wardrobe with an explosion of delightful colours that will make heads turn wherever you go. 

OLIVE GREEN

Styling green can be a challenge, prompting designers to adopt a “choose your own adventure” approach for this spring’s colour trend. Some designers embraced timeless Kelly greens or soft mint tones, while others boldly incorporated vibrant acidic hues into the mix.

Courtesy of Alberta Ferretti.

PASTEL PINK

Barbie pink is still dominating the current season’s fashion trends. However, the fashion colour trends of 2023 are leaning towards paler and more subdued shades of pink, with a resurgence of soft, feminine pink. Fashion houses and designers have been incorporating these paler pinks into their collections, creating a range of clothing items, accessories, and even cosmetics that reflect this new trend. Garments such as dresses, blouses, skirts, and coats have been offered in these softer pink hues, allowing individuals to embrace their femininity and express a more subtle form of self-expression.

Courtesy of Victoria Beckham.

As seen at Stella McCartney, Vetements, and Fendi Couture.

ELEGANT COBALT

For the spring season, designers are embracing the simplicity of cobalt, one of the three primary colours on the wheel. This bold and vibrant blue hue offers a refreshing return to basics. It serves as a safe option for those who may be less inclined to venture into brighter and sunnier hues in their wardrobe choices.

Courtesy of Stella McCartney.

As seen at Akris, Carolina Herrera, Rokh, and Loewe.

SOFT BLUE

Embracing the pastel palette of the season, Spring runways were awash with powder blue, a versatile tone that can serve as both a neutral backdrop and a captivating pop of colour. Deveaux amplified the saturation, presenting head-to-toe colour looks, while Victoria Beckham offered a perfect balance of pigment, providing a colourful alternative to traditional springtime whites. Regardless of your style, powder blue stands as a definite must-have for this season.

Courtesy of Hermès.

As seen at Victoria Beckham, Givenchy, Hermès

BOLD RED

As Barbie Pink takes a step back, its deeper-toned sister emerges, bringing the commanding allure of red to the forefront. Alexander McQueen is at the forefront of this trend, designing power jumpsuits in this bold hue, while Akris opts for flowing dresses in the same captivating shade. Red has never been more stylish and commanding.

Courtesy of Michael Kors.

As seen at Michael Kors, Alexander McQueen, Akris, Valentino, and Alaia.