The Versace by Fendi—Fendi by Versace campaign features a star-studded cast of supermodels.
They first unveiled a collaboration during the SS22 runway season at Milan Fashion Week. Now, both luxury fashion houses Fendi and Versace’s debuted a latest collaboration, known as Fendace.
The images, shot by Steven Meisel, show models Adut Akech, Anok Yai, Imaan Hammam, Naomi Campbell, Kristen McMenamy and more wearing the “Fendi by Versace” and “Versace by Fendi” pieces as they enter the “Fendace nightclub.” Standouts include the Peekaboo and Baguette infused with Versace motifs and the La Medusa bag updated with Fendi’s FF logo.
This collection is an exchange of creative roles, perspectives and brand codes, which further explores what this collection is all about. “It’s an exchange rather than a collaboration and, above all, it’s done out of friendship. It’s the beauty of togetherness after time apart and a celebration of women that have inspired me so much,” Kim Jones spoke of the team. Donatella Versace added: “The campaign captures the same sense of friendship and energy we had when we were designing the collection. Kim is a visionary designer and innovator. To me, ‘Fendace’ will always mean love.”
The looks in the collection truly convey a shared vision. The prints are bold, bright and emotive, and each house’s logos are fully embraced and incorporated into the collection, including swimwear, designer handbags, form-fitting dresses, gold jewellery and printed scarves, which stylist Jacob K highlighted in the images. In addition, Pat McGrath’s luminous makeup completed the look. The campaign also featured the work of makeup artist and hairstylist Guido Palau with his colourful hair and hairstyles that stood out.
The Fendi x Versace collaboration will finally go on sale on May 12.
Ten pop-ups in cities including London, Paris, Tokyo, New York and Dubai will be supported by events, with the collection available in Fendi and Versace boutiques and online.
